As technology continues to disrupt and advance a number of industries, as SuperVisionary, we have decided not to ignore the impact the mini-bus taxi industry continues to have on South Africa’s informal economy. As the world focuses on making the cab experience more convenient, it is imperative, we believe, as a South African start-up, that we continue to disrupt some of the most used and successful industries in South Africa.
One of these successful industries is the mini-bus taxi system, which still treads far ahead of the popular cab systems. The manner in which we have chosen to disrupt, innovate and improve this industry is through the introduction of the Pay-As-You-Ride app.
About the Pay-As-You-Ride-App
The Pay-As-You-Ride app is a taxi payment application which allows consumers to pay the taxi fare through the use of a USSD which allows funds to be transferred from the bank accounts of the consumers to that of the taxi driver immediately, eliminating the need for carrying cash.
- Eliminates the hassle of having to carry cash.
- App is applicable to the majority of South African citizens.
- Eliminates the cash counting process for taxi owners.
- Convenient for all users.
Progress in Product Development
Research on the need for such a product has been done. Currently, the SuperVisionary technicians are focused on smoothing out the glitches in the app and focused on providing the user with the best user experience possible. We forsee the demo making its way into the market early 2017.